While Charlie Sheen mania seems to be calming down a bit, the self-proclaimed possessor of “Adonis DNA” is betting that some the colorful catchphrases he coined or popularized during his unprecedented pop cultural rampage will stick around for a long time.
Hydro-gliff, a California company that was formed last month and has the same address as Sheen’s lawyer, has applied to trademark 22 of Shee