UPDATE:Twin Falls Police have identified the driver who died. He is Thomas Frank Fraser Sr., 69 of Twin Falls. The investigation continues into the cause of death

Twin Falls, Idaho ( KMVT-TV / KSVT-TV ) - Twin Falls Police are investigating a traffic accident in which the driver later was pronounced dead.

The accident happened around 12:15 pm Monday in front of Café Rio, 835 Blue Lakes North. Authorities say a silver pickup collided with a pole in front of the restaurant. Witnesses tell police that the pickup was in the turn lane facing north when he accelerated and pulled into the southbound lane of travel. The pickup jumped the curb and struck several parked vehicles.

The crash closed both southbound lanes and a portion of one northbound lane. Those who saw the accident said the male individual looked unconscious as the crash occurred. The road was re-opened at 1:22 p.m. Later the driver was pronounced dead. Police are now investigating what caused the accident and are notifying next of kin.